SHANGHAI, June 21, 2024 – This week, the National Exhibition and Convention Center welcomed unprecedented crowds, with one booth standing out amid the vibrant atmosphere: 41C92. Zhejiang Gold Kropn Bio-technology Co., Ltd. made a remarkable impression at the 25th edition of Hi & Fi Asia-China, attracting a continuous flow of domestic and international visitors eager to explore its portfolio of innovative health ingredients.


The highlight of the exhibition was the company's flagship product – small-molecule Modified Citrus Pectin (MCP). Capitalizing on growing consumer demand for detoxification and immune support solutions, Gold Kropn announced extraordinary sales performance, with MCP revenue surging by 90% compared to the previous year.
"We have already exceeded our annual sales targets ahead of schedule, and the response at this exhibition has been extraordinary," shared a company sales representative. "From our established MCP to advanced new ingredients such as Citrus Fiber and L-Ergothioneine, customers are seeking both proven efficacy and groundbreaking innovation. We are proud to meet that dual demand. The level of international interest, in particular, has exceeded our expectations."

With international attendance at the exhibition rising by 80% this year, Gold Kropn seized the opportunity to demonstrate its global competitiveness and forward-looking vision. From the anti-aging potential of PQQ to the multifunctional application of Citrus Fiber in texture enhancement, the company continues to drive innovation-a strategy that solidifies its leadership in the dynamic food ingredients sector. Gold Kropn looks forward to transforming the numerous inquiries received at the event into lasting collaborative partnerships throughout 2024 and beyond.




